The "1 Idea, 20 Angles" Content Engine

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The "1 Idea, 20 Angles" Content Engine

This system uses a single, detailed prompt to have ChatGPT reframe your core idea into 20 distinct, engaging content drafts. Why This Works (The Psychology): The Rule of 7: Marketing research shows people need to see a message 7+ times before taking action The Forgetting Curve: Your audience forgets 90% of what they read within 7 days Pattern Recognition: Our brains are wired to trust consistent messages from consistent sources

Prompt

Take this core idea: [YOUR IDEA HERE]

Reframe it into 20 different content brief drafts.

Each one should use a unique angle, tone, or trigger.

Here are the 20 angles to use:

Pain — show the problem if they ignore it.

Myth-busting — call out a common misconception.

Status shift — show how the game has changed.

Bold number — use a surprising stat to prove it.

Short story — tell a micro-story in 5–6 lines.

Analogy — compare it to something everyone knows.

Step-by-step tip — tactical how-to in bullets.

Hot take — contrarian opinion.

Case study — real example, small proof.

Question — open-ended, spark discussion.

Before/after — paint the contrast clearly.

Warning — what happens if they don’t act.

Cheat code — secret or overlooked tactic.

Relatability — shared frustration or truth.

Authority — expert POV, sound like a leader.

Trend — connect the idea to what’s happening now.

Futurecast — what this means for tomorrow.

Mistake — most people get it wrong like this.

Framework — package into 3–5 steps or rules.

Challenge — dare the reader to try it.

Rules:

Each draft <400 words, short lines, no fluff.

Hook must be punchy in first 2 lines.

CTA = light (comment, DM, or reflection).

Keep tone scannable and native to the platform."

Each draft must differ by audience, trigger, or narrative frame — no recycled phrasing.

Self-grade each draft against 3 criteria before output: punch, novelty, clarity.

If outputs converge, regenerate until 20 distinct patterns are achieved.
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About the author

Co-founder of Prompt Magic and ThinkingDeeply.ai Career Chief Marketing Officer

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