Product Differentiation Strategy
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When to use: You're in a crowded market and struggling to stand out.
Prompt
Act as a product strategist. My business operates in [industry]. Analyze my product/service against top 5 competitors. Identify differentiation opportunities across: a) Features and capabilities b) Brand positioning and messaging c) Customer experience and service d) Pricing and packaging Suggest at least 3 unique positioning angles that will allow me to stand out and command higher market share. Format the response as: - Competitor comparison table - Gap analysis (what competitors are missing) - Strategic positioning options (with target customer for each) - Recommended positioning statement Include messaging examples I can use in marketing immediately.
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Instructions
Pro Tips: - Name your competitors: "We compete with [Brand X, Brand Y]"...
About the author
Co-founder of Prompt Magic and ThinkingDeeply.ai Career Chief Marketing Officer